Prospect research
Find the right prospects.
Focused research and qualification put your time behind the businesses and decision-makers that fit.
Sales & business development
A clearer path.A stronger pipeline.
Prospecting, outreach, websites and sales systems that help service businesses turn attention into qualified opportunities.
Start a conversationGrowth needs
a connected system.
Fireflake is a B2B sales and business-development company. We bring prospect research, outreach, websites and follow-up around one commercial objective: more qualified opportunities.
Outreach & business development
Give people a reason to respond.
Relevant positioning and targeted outreach create a clearer reason for the right prospect to engage.
Websites & conversion
Make the next step obvious.
Conversion-focused websites build trust, explain your value and make your business easier to contact.
Sales systems
Build a process that lasts.
Practical follow-up systems and thoughtful automation reduce repetitive work and make good habits repeatable.
The Fireflake mechanism
From market to
meaningful conversation.
Seven connected steps. One clear commercial objective.
01 / 07
The next step
Start with the right objective.
01Focus
Choose a clear market, offer and commercial objective. Focus the work around the opportunity that matters to your business.
A defined direction02Find
Identify and qualify prospects that fit the target profile, then organize the information into a useful starting point for outreach.
Qualified prospect research03Frame
Look at what your customer wants, what creates trust and what is getting in the way of the next step.
A relevant reason to engage04Create
Build the message, website, concept or sales asset that presents your business credibly and gives attention somewhere useful to go.
A purposeful sales asset05Reach
Run focused outreach through the most practical channel, with relevant messaging and a clear invitation to take the next step.
Targeted outreach06Convert
Make it easier for engagement to become a reply, call, enquiry, meeting or genuine sales conversation.
A commercial conversation07Systemize
Document the proven approach, automate repetitive steps and make the sales motion easier to operate, measure and delegate.
A repeatable way forwardYour next customer
starts with a conversation.
Start with the bottleneck.
Tell us where things stand. We will look at what is getting in the way before recommending a tool.
A clearer offer. A better first impression.
A more deliberate way to reach people.